Crest Whitestrips - My Life in Smiles Event

Produced by Devries PR

06/12/08

To celebrate the launch of a new generation of smile care, Crest Whitestrips Daily Whitening + Tartar Protection—the five-minute daily solution for your smile to protect against tartar build-up—partnered with GenArt to host “My Life in Smiles,” a national, amateur photography competition to showcase America’s greatest smile moments. Twenty-five lucky finalists were selected and reviewed by internationally recognized fashion photographer Nigel Barker (pictured), and featured in a gala of beautiful smiles, curated by GenArt, which graced the walls of OHG. One grand-prize winner received an all-expenses paid trip for two to attend this event, plus $1,000 in cash.

Ford Models/ACRIA - Fundraiser

Produced by Ford Models

06/11/08

On this night, OHG was draped in beautiful people, as Ford Models president Katie Ford and American artist Ross Bleckner hosted For Art’s Sake, marrying the fabulous worlds of modeling, fine art and charity. A silent-auction sale of original artwork benefited ACRIA, the Aids Community Research Initiative of America, and featured such artists as Marilyn Minter, Mario Sorrenti, Neckface and Terence Koh, all of whom contributed personal pieces created from the pool of Ford’s top models. This charity evening raised $125,000 in the span of a mere two hours!

Ethan James Group - Designer Sample Sale

Produced by Openhouse/Ethan James Group

05/23/08-06/01/08

Another smashing Ethan James Group boutique sample sale featured a fresh selection of Spring/Summer ’08 collections from a bevy of talented emerging and established designers, including Imitation of Christ, Idol Radec, Love by Ya-Ya, YaYa Aflalo, Staerk, Moon Katz, Fluxus, and The Smooth Company. Dresses, tops, shorts, swimwear and footwear were featured at up to 80% off retail

World Childhood Foundation - Fundraiser

Produced by World Childhood Foundation 

05.21.08

OHG got the royal treatment, as we played host venue to a most worthy fundraiser for the World Childhood Foundation, with founder H.M. Queen Silvia of Sweden in attendance. Since 1999, Childhood, a nonprofit organization, has been dedicated to serving the most vulnerable children worldwide, especially those who are victims of sexual abuse and exploitation. Specifically targeting projects that help girls and young mothers, Childhood USA is based in New York City and currently assists 13 programs in the United States. The evening included a live performance by Joe Francis and his band and a silent auction to benefit WCF.

Roxy Surf Girls - Book Release Event

Produced by Siren PR

05/20/08

You know Roxy as the apparel brand for girls who love to surf, as well as those who love to look like girls who love to surf. This sun-seeking brand hung ten over a landlocked OHG, for a book-signing and silent auction to benefit Quiksilver Foundation and Surfrider Foundation. Riding the wave of models-who-do-more, Roxy spokesgirl Lisa Anderson (who also happens to be a four-time World Champion Surfer) made a guest appearance to help launch Surf Girl Roxy, which was penned by author Natalie Linden, who signed copies of this lush coffee-table book that features more than 200 photographs of these Roxy surf gear surfers and their water-logged adventures across the globe. The event drew an array of fun-in-the-sun lovers, including designer Tracy Feith, surf artist Tom Adler, actress Joy Bryant and photographer Dewey Nicks.

Clinique - Men's Product Launch

Produced by The Bernard Group

05/19/08

Clinique Skin Supplies for Men knows it’s not just women who worry about wrinkles. “Men want to protect their skin and I think the launch of this product will attract new users to the brand as well as any existing clients that are looking to take better care of their skin long-term,” says Tres Wilson, executive director of Clinique Global Treatment Marketing, with the introduction of its first age-defense product for men, Age Defense Hydrator SPF 15, due on shelves in September; but previewed—with a whiskey tasting—at OHG first!

Meta - Contemporary Furniture Showroom

Produced by Mallett Antiques/Ruder Finn

05/10/08 - 05/17/08

“If Hepplewhite and Chippendale could do it in the 18th century,” asks Henry Neville, president of Mallett Antiques, "why can't we in the 21st?” And so Mallett inhabited OHG for 10 days, as they introduced a future classic: Meta, their new line of commissioned contemporary designs that are destined to be collected. While “in residence,” Mallett covered the floor in mulch and displayed two very large, 10-foot wardrobes, among numerous other pieces in an inaugural line created by five major designers. In their appeal to young collectors, Mallett, which has a gallery uptown, chose OHG to showcase its new collection as an installation, designed by Jules Wright, a theater director and the creator of The Wapping Project, a visual and performing arts center in London.

Inego Earth Day - Conference and Event

Produced by Natureworks

04/02/08

290 Mulberry - Sales Launch Event

Produced by D2 Publicity

04/17/08

Brantley Gutierrez - Photograhy Exhibition

Produced by Brands United
3/28/08 - 3/30/08

Today's hottest musicians were gathered for one night only at Openhouse in April, as Brantley Gutierrez's extraordinary array of portraits (http://www.rootedphoto.com/flash_home.htm) --images of today's hottest musicians performing live, and all of whom he has shot for Spin magazine--were exhibited to an SRO crowd of young hipsters, at an event sponsored by Brands United, the uber-cool sneaker company, with a tie-in by Archetype showroom. Newcastle beer kept these revelers on their toes, as Gutierrez's stunningly candid photographs of music's reigning artists surrounded the night for an extended encore.