Diesel Fragrance Launch - Only the Brave

Thursday evening, Diesel launched their Only the Brave men's fragrance with a pop-up art exhibit. Openhouse was the home to pieces by such artists as Sandra Chi, Bob Partington, David Gensler, Aerosyn-Lex, Magomed Dovjenko, and many more. The artwork has since moved to the Diesel Denim Gallery in New York. The launch was a huge success, with a ton of guests, drinks provided by Absolut, and an incredibly brave fragrance.





Produced By: Seed Gives Life & Diesel
Date: 4/30/09