PlayBeautiful - the World Cup 2010 experience - kicked off yesterday with wins by Brazil and Paraguay. Fans watched the matches in our 70 seat stadium while munching on World Cupcakes and sandwiches from our Concessions Stand and quenched their thirst at the Cantina with cocktails and imported beer. Hooligans practiced their (virtual) moves at our Game Zone and scored at the PlayBeautiful Game Zone. Want to be part of the Play Beautiful action? Make your reservations here.